How to Leverage Videos to Boost Your Personal Brand CareerMetis.com

Step by step instructions to Leverage Videos to Boost Your Personal Brand How about we separate why recordings are significant for your own marking so you realize how to utilize it and can begin to coordinate it into your career.And in the blink of an eye, you'll be maximizing on your fantasy sea shore in Hawaii while somebody rubs your feet and serves you Mai Tai's. Simply joking, in any event you will have stand apart among your friends in your expert career.evalFirst you need some foundation information regarding why video promoting is so effective.Here are 3 sources that show video showcasing benefits:A new report by Animoto shows that 93% of advertisers state video is answerable for landing them another customer.72% lean toward videoover text when finding out about an item or service.Also, you are53 times more likelyshow up first on Google on the off chance that you have a video implanted on your website.These details show that video is an amazing asset. In any case, you may be considering how that relates to individual marking… Make an Impression w ith VideoevalYou are the same than an item according to a possible manager, new customer or any other person that you are needing to impress.If you're utilizing video you're ready to establish an essentially more noteworthy connection than if you're simply connecting with a book based resume, flyer, or Facebook post for your little business.Our cerebrums are really straightforward, and they are continually attempting to sift through unessential data. Video is one approach to break however the prattle and move beyond those filters.Benefits of Video Take a glance at the accompanying video where video makers and chiefs Brice Benson Kelly and Will Lavendel talk about a portion of the manners in which that video helps spare you time, cash and constructs your brand.evalWith some honest effort your recordings will advance you in a matter of moments and your image will soar… soon you're running for president.In synopsis in the event that you need to be seen as significant and fabricate yo ur image you ought to know:Video is a ground-breaking specialized toolCost of the videois not exactly ever beforeQuality is outstandingThe open doors for you to manufacture a brand with video are HUGETip â€" Watch how and where you watch recordings, for individual and business… this will achieve more mindfulness how you can begin to utilize video for your own purposes.Save Time with VideoVideo can spare you tremendous measures of time for a couple of reasons.1) Video is FasterevalMost individuals can't speed read and on normal the vast majority do minimal more than skim substance whether that be your email or your proposition. Yet, details state they will focus on video.Videos are an awesome method to express what is on your mind in a manner watchers can without much of a stretch overview that is quick and clear, if you can become familiar with the aptitude of conversing with a camera. Video shouldn't totally supplant all composed substance, however it's an extraordinary method to get through the clamor quickly.2) Video Never SleepsYou'll be accessible to your watchers all day, every day when you use video. Your watchers can watch your recordings at whatever point they need removing a portion of the weight from you to consistently be accessible. Work life balance peeps!And as a major reward each time you film a video and post it on the web, your internet searcher rankings will rise since web crawlers LOVE new substance, so you'll get seen more often!3) Answer Your FAQs with VideoIf you end up investing bunches of energy responding to similar inquiries again and again video is an incredible way offload a portion of that work.Then utilize the Should Ask Questions Answering your FAQ'S and SAQ'S with video will situate you as an expert in your field and spare you long periods of time conveying one on one. In straightforward terms you can computerize things you do routinely by placing your dreary errands into recordings. This procedure can be utilized for a wide range of communication.Not sure this merits the time? What amount is your time worth? $50 every hour? What amount time do you spend doing tedious interchanges undertakings? Suppose on normal 200+ hours a year? FYI â€" By putting a portion of those undertakings on video you'd spare approx. $10,000. On normal directors lose 8hrs every week to dull assignments, that is 416 hrs for every year.Video Saves You MoneyYou'll set aside cash big time with video… and in the blink of an eye all that set aside cash will develop and you'll be wrapped in the best silks and loaded down with diamonds.How? How about we uncover further and discover… 1) Say Goodbye to Marketing CampaignsVideos assist you with getting more perspectives and associate with a larger number of individuals without spending more than you need. Also, truly, you can at long last quit calling your companions and approaching them for referrals. Recollect however, this is a drawn out arrangement and you'll should be steady with your content.You can expand your span by sharing your recordings via web-based networking media and your site, permitting your customers and companions to share your recordings on their profiles, making more open doors for your recordings to go viral.eval2) Increase Visits to Your Website and Social ChannelsGetting somebody to return to your webpage or social again and again implies you have to have content thatis valuable and simple to process. Video checks both of those cases improving the probability that your guests will take part in the activities that you need them to take.One of the most ideal approaches to get individuals to every now and again visit your site is by putting intriguing, pertinent recordings that give something of significant worth to your watchers. This may basically be a response to an inquiry that they may have about you or your business. Make it them focused.3) Create a Profile VideoPeople need to know what your identity is and what you do. Making a profi le video that clarifies the nuts and bolts about you gives individuals an unmistakable thought in the event that you may be a counterpart for them.Profile recordings are particularly helpful in the event that you clarify how you are contributing and how you or your organization will include value.evalIncrease Your Perceived ValueAt one point in time you've likely bought something since you saw a big name advancing it.There is a quite certain motivation behind why brands use VIPs… since we see them in the media and see them as significant and as a power. 1) Psychology Behind MarketingBy utilizing video, you can utilize precisely the same brain research that huge brands are utilizing. The more video you put out there the more individuals will consider you to be a power and the higher they will esteem you. It may be frightening to do from the outset, however it is certainly justified regardless of the effort.2) Stand OutDifferentiate yourself from your opposition by conveying your vi sion, innovativeness and what you offer that is uncommon and you'll have a reasonable preferred position over your opposition. Regardless of whether your industry is exceptionally commoditized or profoundly particular, utilizing video on your website and social will help your brand.3) Use Testimonial VideosUsing tributes is a brilliant method to support your believability, acquire online footing and help persuade your watchers. Nothing talks stronger than somebody communicating that you upgraded their livesIn synopsis video is an astonishing multi-reason apparatus that anybody can utilize. Utilizing the intensity of video showcasing to construct your own image is a no brainer.It works since its connecting with, it makes you accessible every minute of every day, and it encourages you mechanize dreary assignments that squander your time.The Team at Tetra Films are enthusiastic about showing individuals how to utilize video to improve their organizations and lives.If you'd prefer to be gin on making recordings immediately join their Professional Video Successonline seminar on video creation.

How to prioritise employee upskilling during COVID-19 and beyond Viewpoint careers advice blog

How to prioritise employee upskilling during COVID-19 and beyond We are in highly uncertain and challenging times â€" times that none of us could have predicted. It is precisely because of this unpredictability that leaders and managers must start preparing now for what is likely to be a very different tomorrow. As our CEO, Alistair Cox has discussed, part of this preparation involves investing in the development of your most important asset â€" your people. “This crisis is temporary, we will get through to the other side and the world could look quite different when we do. It might not feel like a priority right now, but it’s those companies that spend time and resource in investing in the training and development of their people now, that will likely emerge at the other end in the best possible situation.” Investing in upskilling, then, not only enables organisations to position themselves strongly as we work our way through this crisis â€" it also helps them prepare for, and thrive in, the future world of work. Three key reasons why upskilling now will benefit your organisation 1. Preparing for the new era of work. The COVID-19 pandemic has already brought significant change to the world of work, and is likely to continue doing so. New business models are likely to emerge in response to the prolonged need for social distancing. Meanwhile, customer attitudes, priorities and expectations may also evolve â€" it’s likely that we won’t all do business or shop in the same way in the long term. Your organisation or team, too, is likely to look quite different once this pandemic is over. By thinking now about your team’s future skills requirements, you can plan ahead and be in a better position once the worst of the outbreak has passed. 2. Employee motivation. As my colleague Hays UK Director Karen Young recently wrote, prioritising upskilling can be just one effective way to instil motivation and morale in your employees during these extremely difficult times. Doing so will highlight to your team that you value their development and are committed to helping them achieve their career goals, despite current challenges. Not only this, but as Dr Kevin Teoh has explained, learning new things or growing as an individual boosts our feeling of competence, which is one of our basic psychological needs. This, in turn, will be a big motivator to your team at a time when they may be feeling understandably deflated or demotivated due to the pandemic. 3. Adjusting to the ‘here and now’. Many organisations have had to completely pivot in order to adjust to the exceptional circumstances of COVID-19, with some roles changing drastically as a result. For instance, perhaps your team members are currently having to fulfil certain tasks that they’ve never done before. While this may represent a significant challenge, they are gaining new skills to help your organisation cope with current challenges. Upskilling, then, can benefit your firm’s productivity and bottom line right now, rather than just in the future. Conduct a personalised skills analysis for each team member So, we’ve touched on why prioritising the upskilling of your people is important, but how do you go about it when so many other urgent priorities demand your attention? The first step is to conduct a skills analysis for each team member. This will enable you to identify any skills gaps and consider what skills â€" such as agile working, resilience or adaptability â€" will be important going forward. Follow these three steps to carry out an effective skills analysis: List the skills that are necessary for success for each role in your team, then rate each person against them. When writing each list, think about how each role might change in the future, post-crisis, and what skills will become more important as a result. Then, ask each team member to rate themselves too, and discuss your conclusions together. This will bring any skills gaps to the fore, which will allow you to begin focusing your upskilling plan for each team member. Six ways to help your team build their skills for a post-COVID-19 world Once you have a clear sense of the current and future development areas for your team, the below six steps will help you to encourage and support your employees through their upskilling: 1. Research training platforms that you could roll out across your team. Online training is convenient, flexible and often more cost effective than other forms of training. Its relevance, however, has been elevated during this time when many people are working remotely. Although budgets are tight, there is a wealth of free or cost-effective online training resources available, such as Hays Thrive, so research which will be most beneficial to your team. You should also consider webinars and virtual conferences and events. 2. Give your team time to upskill. While it’s easy to encourage your employees to upgrade their skills, actually carving out the crucial time to do this, when they are already very busy, is imperative. At a time when your business might be having to revise its objectives and your people may have been forced to take on extra responsibilities, they may have more on their plate than usual. In addition, your team may be a hybrid one, with some of your workers beginning to return to the office and others still based at home. It’s therefore crucial to support and provide all staff â€" both onsite and remote â€" with the tools and time they require to upskill. You might encourage them to prioritise their development, for example, by putting a one-hour block in their diaries every few days to join a webinar or research a particular topic. Or you could assign team members time to work on a stretch project. 3. Arrange a weekly team call that is solely dedicated to learning and development. It’s crucial to make learning and development central to your team culture and part of your weekly routine, rather than just a one-off webinar here or there. One way to achieve this is to hold regular team meetings to talk about what everyone has learnt that week, or maybe what skills they are currently working on developing in their upskilling projects. Perhaps you could ask a different team member to host the call each week, tasking them with giving a quick 10-minute seminar on something interesting they’ve learnt recently? Building a team culture of continuous lifelong learning will only help your people to adapt to the changes afoot, and ultimately help to future-proof your business. 4. Assign each team member an internal mentor. Make the most of the knowhow of your senior colleagues to help your team members upskill. Forbes recorded recently that approximately 70% of Fortune 500 companies have mentoring programmes, so they are certainly worth investing time in. Providing each of your employees with a mentor from inside the organisation can be a great way of giving them the objective advice and support they need to adapt to fast-moving changes and move forward in their careers. The mentor may even, for example, be someone who was once in a similar role, which will allow them to help the mentee identify skills gaps and support their immediate and longer-term career goals. In addition, mentor-mentee arrangements could raise internal awareness of your team and the work that your employees do, and help you connect different parts of the business that may not usually cross paths. This, in turn, will give your team members new insights into your business as a whole â€" thereby helping them to better understand the organisation’s evolving objectives and their part in meeting them. 5. Set up a group chat dedicated to upskilling. This could be a great place for employees to share links to items and resources that have inspired them lately. Perhaps a team member has recently listened to a podcast, downloaded an app or read a book that they found really interesting and useful? Your employees can also share details of upcoming webinars, TED Talks or virtual ‘lunch and learns’ they are going to attend. This helps to further encourage an environment and culture of learning, in which your team knows that you value their development, and you’re committed to allowing them access to all helpful materials. If you want to find out more about how to use Microsoft Teams to better communicate and collaborate with your team, this blog by our Group Head of Change, Alex Fraser, may help you. 6. Ensure you’re continuing to upskill yourself, too. You mustn’t abandon your own development at this time. After all, learning new things or developing particular skills will also help to develop and improve your team as a whole. You might use this opportunity to build some of your softer skills, for instance, such as communication, emotional intelligence or leadership. Upskilling is a worthwhile investment â€" for you and your team As a leader or manager helping to pivot your organisation in today’s environment, you’re probably extremely busy right now. Understandably, then, taking the time to assess your team’s current and future skill needs might not feel like a priority. However, if you do make upskilling a priority right now, it will pay off â€" not just for your business, but also by reminding your team that even in these unprecedented times, their development and progression is still of utmost importance to you. Investing in your people during this time will also help you future-proof your business well beyond the short-term considerations of the pandemic. In short, just because your business is presently dealing with the immediate impact of the coronavirus crisis, you should not overlook investing in the skills of your staff. Doing so can help your organisation cope with today’s fast-changing and uncertain corporate landscape. To return to the words of our CEO, Alistair Cox: “See this period of adversity and struggle as an opportunity to proactively strengthen the skills within your teams your employees will thank you for it, because engaging in something purposeful and positive can help them deal with their own anxieties right now….Furthermore, by investing in them now, you are proactively showing them that you are investing in their future.” Did you find this blog useful? Here is some  related content  that you might find helpful during this difficult time: What is a hybrid team and how do I lead one? A quick checklist to help you manage your remote team more easily Leading through crisis â€" defining reality and giving hope How to have supportive conversations about the impact of Coronavirus The world of work post-COVID 19: Nine questions I’m asking myself How to stay connected as a newly remote team Seven ways to make your team more adaptable to change

Four Easy LinkedIn Tips for Job Seekers - Your Career Intel

Four Easy LinkedIn Tips for Job Seekers - Your Career Intel In excess of 225 million individuals use LinkedIn, the top web based life website for experts. In the event that you are not on LinkedIn, jump on it ASAP, regardless of whether you're not presently searching for a vocation. LinkedIn has become a fundamental road for promoting your own image, resume and experience, and its systems administration capacity gives exponential chance. As an enlistment proficient, I've seen firsthand how a successful LinkedIn nearness can help experts in building and developing their vocations. Here are my four top LinkedIn tips and deceives for work searchers: Post an expert photograph of yourself. This may fall in the LinkedIn tips 101 classification, yet you'd be astonished what individuals feel is proper photography for an expert presentation. You may adore that shot of you on the sea shore, however spare it for your own Facebook page. Rather, incorporate a sufficiently bright and clear (not pixelated) headshot of yourself in work clothing. Fill as far as you can tell. Think about this page as resume and introductory letter in one â€" sell yourself through an insightful rundown of your experience and layout of your experience, which incorporates something other than where you worked and when you worked there. Include what your primary obligations and accomplishments were for each position. Additionally, make sure to incorporate catchphrases that are exceptional to your industry and specialization with the goal that your profile will show up in focused enrolling look. Request suggestions. Did you do an exceptional activity at your last organization? At that point send your past manager a neighborly note and solicitation a proposal through LinkedIn. They'll have the option to post it directly on your LinkedIn page, which will help your expert believability. Be open about your inclinations and goals. Tell spotters and potential managers that you're hands on chase by showing a Job Seeker Badge (it's a folder case symbol) close to your name on your profile and in list items. Doing so will assist you with getting you saw by employing chiefs, as per the LinkedIn Help Center. Simply try to kill the identification on the off chance that you don't need your present boss to realize that you are looking. Okay prefer to learn more LinkedIn tips? Tell us â€" we'd love to get you out!

5 Steps to Get Paid What Youre Worth

5 Steps to Get Paid What Youre Worth 5 Steps to Get Paid What Youre Worth Feeling uncomfortable about salary negotiation?  Join career expert and award-winning author Andrew LaCivita for  his video on 5 steps to get paid what youre worth! Learn the insider techniques to maximize your compensation so you can paid more as you negotiate your salary after a job offer! TODAYS TOPIC: 5 STEPS TO GET PAID WHAT YOURE WORTH! More than 90% of workers dont get paid what theyre worth even though surveys indicate employers are willing to pay more. Why leave money on the table? Learn 5 great techniques to deploy during your job interviewing process so you position yourself effectively and know how to negotiate your salary after a job offer! FREE ONE-PAGE SALARY NEGOTIATION GUIDE: http://bit.ly/negotiateyoursalaryguide SUBSCRIBE FOR  MY LIVE OFFICE HOURS! Join me on Thursdays each week at NOON ET for my  LIVE OFFICE HOURS  on my YOUTUBE CHANNEL. Make sure to  SUBSCRIBE  to my Youtube Channel so you can get the Live Office Hours alerts. GET INTERVIEW INTERVENTION HARDCOVER FREE! Want  a hardcover edition of THE  best job interview book on the market for FREE? How about the eBook and Audiobook too? While supplies last, the $29 book is FREE. I bought it for you. Im also adding in the $27 digital experience. I only ask that you pay $7 so my friends at the warehouse can pick it, pack it, and ship it. Ill send it anywhere in the world for $7! GET INTERVIEW INTERVENTION HERE! RELATED VIDEOS THE BEST ANSWER TO WHATS YOUR EXPECTED SALARY? THE ONE-PAGE GUIDE TO NEGOTIATE YOUR SALARY FREE JOB SEARCH  CHALLENGE Interested in learning the  fastest way to successfully get job interviews?   Register  for this AMAZING FREE 5-DAY PROGRAM where I show you the step-by-step tactics!  REGISTER HERE! JOIN MY JOB SEARCH BOOT CAMP Want the most advanced and effective job searching program created? Check out my  Job Search Boot Camp to find your dream job fast! 5 sessions, lifetime access, live events (plus recordings), ongoing coaching and so much more: Start in the right place (your headline/pitch, your why, your needs, your questions for the employers) Create marketing material that wows (resume, cover letters, LinkedIn Profile) Run the perfect job hunt (most advanced job search strategies) Interview to win the job (ace any type of interview and learn advanced selling techniques) Negotiate like a pro (learn the nuances, psychology and steps to get paid what you deserve) Learn more and  ENROLL HERE. CONNECT WITH  ME I believe in being there for you wherever you are! Join  my email list  email list Get  my books and training Subscribe on YouTube Join me on Facebook Tweet with me on Twitter Connect with me on LinkedIn Zip through my pics on Instagram Listen on my iTunes free podcast  (Im on all podcast platforms if Apple isnt your thing) WHO IS THIS DUDE? Andrew LaCivita is an internationally recognized executive recruiter, award-winning author, trainer, and founder and chief executive officer of milewalk and the milewalk Academy. He’s dedicated his career to helping people and companies realize their potential, consulting to more than two hundred organizations and counseling more than eleven thousand individuals. He often serves as a trusted media resource and is the award-winning author of  Interview Intervention, Out of Reach but in Sight,  and  The Hiring Prophecies.

The Perks of Having a Nonlinear Career Path - Walrath Recruiting, Inc.

The Perks of Having a Nonlinear Career Path - Walrath Recruiting, Inc. When you have an unconventional career path, it’s easy to feel intimidated or that you are not as experienced or qualified for positions you may be applying for. However, you want to look at your non-linear career path for the perks that it holds. Check out the perks of having a nonlinear career path below. Experience When youre trying out different careers that interest you, and positions that align with those interests â€" you want to look at these things as different “stages” in your life. And not necessarily different age milestone stages â€" but honing in on something that is the most interesting to you at that current time and place. For example, if you are really interested in graphic design and you find a job in graphic design, that is something that aligns with your current interest at that time. You are allowing yourself to learn and thrive in a position you are passionate about. Commonalities If you are feeling underqualified or inexperienced for a position you are looking to get, just remember there are always skills that carry throughout each career. Whether it is being organized, showing leadership, or decisiveness. Often these soft skills hold more weight than youd think. And companies are starting to take chances on employees who possess certain skills verse related experience. Network Growth Another perk of a nonlinear career path is the number of people you meet. Whether it be in an office, a retail store, sales, or in a hospital â€" your network grows at each position. You learn how to collaborate with people in all walks of life, from different locations, backgrounds, and ages which then helps you learn and grow. This is probably one of the most important aspects of having a nonlinear career history. Networking is everything. Embrace the Skills With a nonlinear career path, things are constantly changing. Whether it’s actual industries, responsibilities, cultures, schedules â€" you name it. One of the perks of this is that you become a master at learning, changing, and adapting. And with today’s working world moving towards unpredictability â€" adaptability and learning are VITAL in staying relevant and growing your career. If you can master this you can be prepared to adapt to (almost) anything. Break Comfort Zone Barriers Doing the uncomfortable is admirable. Especially when it’s something uncomfortable that benefits you and helps you grow. Not only is this a perk for your job, but it’s also a perk for your own personal growth. You are challenging yourself, you are growing, and you are pushing yourself to do things that may not always be the easiest but could most definitely be the most beneficial. If you were to stay at one company for decades, you may never get this opportunity. Bigger Picture When youre approached with discussing your career path, address your longterm goal. Maybe you want to find the right facet of a certain industry that you feel the most passionate about. Or maybe your goal is to help people â€" and you want to figure out HOW exactly you can do that. Sharing your goal says:  heres the bigger picture Im working towards, so Im trying out different options to find that end result. By doing this you demonstrate patience and persistence which are both extremely desirable qualities.